
About
Strategist, systems builder, photographer, and community advocate based in Greenville, SC.
I grew up in East Tennessee, came to the Upstate for college at North Greenville University, and never went back. My first real job was producing media for a church: lighting rigs, live video, social media before anyone had a strategy for it. That work taught me something I keep coming back to. The best infrastructure is the kind nobody has to think about. It just works, and people get to focus on what they actually care about.
That idea runs through everything I do now. I help nonprofits, small businesses, and political campaigns build the systems they need to close the gap between vision and execution. Some of that is technical (data workflows, automations, websites, ad targeting) and some of it is strategic, figuring out what the real problem is before anyone starts building. I work through ASR Enterprises and as a Senior Solutions Consultant at ScopeStack, where I help IT service providers streamline their scoping and document generation.
Most of my non-work energy goes into Taylors, the community where my family lives. I've been president of Taylors TownSquare since 2014, serve as communications director for Taylors Mill, and launched the Taylors Fellowship, a civic leadership program run through TownSquare. I also shoot photography and write a newsletter called Context & Content about technology, meaning, and community.
I care about local places, institutions that form people well, and building things that last longer than a news cycle.
Current Roles
How I Got Here
North Greenville University
BA in Mass Communication. Honors thesis on McLuhan, Ong, and Postman. Came to the Upstate for college and never left.
Church Media & Production
Nearly a decade producing media for Taylors First Baptist Church. Lighting design, video production, branding, social media strategy. Learned how to build systems that serve a mission without getting in the way.
Taylors TownSquare
Started as an organizer in 2012, became president in 2014. A community development corporation dedicated to making Taylors more than a zip code. Led the Chick Springs revitalization effort and the Taylors Fellowship civic leadership program.
Taylors Mill
Communications director for Taylors Mill, a historic adaptive reuse development. Featured in the New York Times.
Consulting & Campaigns
Digital infrastructure, political campaigns, web development, and operational consulting for nonprofits, small businesses, and candidates across South Carolina and Tennessee.
ScopeStack
Senior Solutions Consultant. Helping IT service providers streamline project scoping and document generation.
Past Board & Volunteer Service
- Greenville County Historic & Natural Resources Trust (Board)
- Keep Greenville County Beautiful (Vice President)
- United Way of Greenville County (Community Impact Committee)
Education & Credentials
North Greenville University
Bachelor of Arts, Mass Communication / Media Studies (2006 - 2010). Summa Cum Laude, Honor Scholar.
Want to work together?
Tell me what you're trying to solve. I'll tell you if I can help.